Simon Crowther is the Managing Director of Enliva Homecare. With a strong background in strategic leadership and business transformation, Simon has been instrumental in steering the company towards its vision of becoming a leading provider of high-quality, person-centred home care.

Under his leadership, Enliva has focused on integrating innovative technologies and fostering a culture of continuous improvement to enhance care delivery and operational efficiency. Simon’s commitment to excellence and his strategic foresight have been key drivers in the company's growth and its rebrand to Enliva.

Prior to his role at Enliva Homecare, Simon held significant positions in various organisations, demonstrating a proven track record in leadership and business development. His experience spans across multiple sectors, equipping him with a diverse skill set to lead Enliva into its next phase of growth and innovation.

Simon is proud to create environments where both staff and clients thrive, ensuring that Enliva continues to deliver exceptional care services that make a meaningful difference in people's lives.

Victoria has been with Enliva for over 19 years, bringing extensive experience in finance and management within the care sector. As Group Finance Manager, she oversees the company’s financial planning, reporting, and analysis, ensuring accuracy, compliance, and strategic growth. Victoria manages budgets, monitors cash flow, and supports decision-making across the group, combining her NVQs in Business Administration and Business Management with her AAT qualification to deliver strong financial leadership.

Passionate about making a positive difference, Victoria values Enliva’s collaborative and inclusive culture, where innovation and teamwork drive high-quality, person-centred care. Her colleagues describe her as dependable, knowledgeable, and supportive.

Outside of work, Victoria enjoys travelling in her camper van, going on cruises, experimenting with new recipes, gardening, and spending time with her family, friends, and her fox red Labrador.

Matthew has been part of the Enliva team since 2012 and brings over 13 years of experience in the care sector. As Group Systems Manager, he oversees the development and integration of IT infrastructure across the organisation, ensuring secure, efficient, and innovative technology that supports Enliva’s services. Matthew also manages system upgrades, cybersecurity, and disaster recovery while providing cross-site support and collaborating closely with vendors and colleagues to align systems with business goals.

Holding qualifications in Management and Leadership, Adult Social Care, Business Administration, and ICT, Matthew combines technical expertise with a strong understanding of the care environment. Known by his colleagues as knowledgeable, reliable, and helpful, he values being part of a supportive team that encourages growth and development.

Outside of work, Matthew enjoys quizzing, escape rooms, and tabletop roleplaying games—proudly embracing his self-described “nerdy” side.

Samantha has been with Enliva for 16 years, bringing extensive experience in care and recruitment. As Group Recruiter, she guides new care assistant applicants through the recruitment process, ensuring interviews are simple, stress-free, and welcoming. Samantha started as an apprentice at Enliva and completed her NVQ Levels 2 and 3 in Business Administration, reflecting her dedication to growth and development.

She loves helping people begin careers in care, supporting them as they start a journey that makes a real difference in others’ lives. Known by her colleagues as hilarious, chatty, and crazy, Samantha values Enliva’s supportive and flexible approach, which allows her to balance work with family life.

Outside of work, she enjoys spending time with her husband, children, and their energetic dog, exploring new places with friends—and occasionally learning lessons about passports the hard way!